Miller Mountain High Performance

Website Redesign & Build

Pottstown’s Premier High-Performance Car Tuning Shop

Freelance | Website Design
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The Challenge

Miller Mountain High Performance is Pottstown’s premier high-performance automotive shop, specializing in dyno tuning, custom turbo installs, superchargers, nitrous systems, roll cages, engine rebuilds, and track-ready upgrades. Before the project began, their website was very basic with several broken pages, outdated content, and no mobile optimization. It failed to showcase the shop’s raw energy, made dyno bookings confusing, and ranked poorly for local searches like “dyno tuning Pottstown” or “performance shop near me.” Customers had no clear way to submit build details, explore services, or get excited about what the shop could do for their ride.

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Miller Mountain High Performance Home Page Screen Mockup
BoilerSaver Illustrator Logo Creation

The Website

I designed and developed the entire site from the ground up in WordPress + Divi, delivering a loud, fast, mobile-first experience that matches the shop’s in-your-face attitude.

  • Aggressive, high-contrast visuals with full-bleed photography of customer builds
  • Service-first layout with clear breakdowns for power upgrades, drivetrain, exhaust, and dyno tuning
  • Custom “Tune Questionnaire” Gravity Form that captures exact vehicle specs, mods, and goals
  • Dedicated sections highlighting Platinum sponsorship of Pottstown Nights Car Show and Maple Grove Raceway partnership
  • Local SEO optimization targeting Pottstown, Reading, and surrounding PA counties
  • Sub-2-second load times, fully responsive, Google Analytics 4 tracking, and owner-editable with Divi

Result: A site that turns scrollers into callers and walk-ins, giving the shop a digital presence as powerful as the cars they build. Live and already getting constant thumbs-up from the crew and customers.

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Final Impact

Miller Mountain now has an online home that finally matches its reputation: bold, fast, and built to convert. The new site showcases their expertise, simplifies dyno and service bookings, and strengthens their position as the go-to performance shop in the region and ready to dominate both the street and search results.

Miller Mountain High Performance Mockup
Alex White Logo UXUI & Graphic Design

Ready to Build Something Great?

If this project sparked an idea for your own brand, website, or digital campaign, I’d love to hear about it. I design and develop end-to-end solutions that are clean, strategic, and built to grow.

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Keep Exploring

Curious what else I’ve built? Take a look at a few more projects where I designed, developed, and delivered real impact.

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Years of
Agency Experience

Every project in my portfolio is designed and built by me. From first sketch to live site. Whether it’s a high-converting WooCommerce store, a full brand identity, or a performance-driven web experience, I deliver work that’s clean, strategic, and built to grow.

View My Portfolio

Adobe Illustrator

I craft logos, icons, and print-ready graphics with precision vectors that scale from business cards to billboards.

Adobe Photoshop

From photo retouching to ad creatives, I deliver polished visuals that grab attention and strengthen brand presence.

WordPress

I build fast, secure, owner-editable websites using custom themes and clean code, always with SEO and performance in mind.

Divi Builder

I create responsive, modular layouts in record time, giving clients full control without sacrificing design quality.

Figma

I design interactive prototypes, style guides, and design systems that streamline handoff and keep teams aligned.

E-commerce

I build conversion-focused WooCommerce stores with smart product flows, secure checkout, and analytics that drive sales.